EVENT
CASH TM is the
cash alternative for events such as fairs, festivals and
expositions. This proven application utilizes exciting new
smart card technology. Smart cards are plastic cards with computer chips built right in.
This application provides a multitude of benefits and the plastic
card can support many functions. Purchases can be made with its electronic cash rather than paper cash or coins. When the card is presented to the concession stands, the electronic cash is quicker than cash payments because the clerk doesn't have to count out the change.
Another great benefit of EVENT
CASH TM is the sponsorship advertising opportunity. Major sponsors for your event will pay to have their name on the card, and they can benefit from residual value on the card as well. After the event, a card holder will visit the sponsor to redeem the card value. They typically make a purchase for an amount much greater than the value on the card.
The collectors' market here in the US for smart cards is well established, fueled by the many cards Nations, Wachovia and First Union offered for the Olympic/VISA Cash program in Atlanta, 1996. Multi-card applications can look to this as a small monetary benefit but can sell the continued advertising possibility for the sponsor.
Issuer Benefits
- Float income
- Consumer information
- Reduce loss from shrinkage
Retailer Benefits
- Centralize cash collections
- Reduce
theft
- Faster than cash
Consumer Benefits
- No change handling
- Shorter lines
- Kids' Card
- Convenient
- Faster than cash
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EVENT
CASH is
a registered Trade Mark of Smart Card Solutions, LLC.
